Bing Ads Management
Microsoft Advertising reaches a high-value audience most brands ignore, at a lower CPC and higher purchase intent than you would expect.
The case for Bing Ads: lower CPC, lighter competition, and a high-intent audience most brands are leaving behind.
Why Bing Belongs in Your Mix
Six percent of search market share sounds small until you realize that is tens of millions of daily searches.
Microsoft Advertising also has unique advantages Google does not: LinkedIn profile targeting for B2B campaigns, in-market audience categories that tend to be more accurate for certain verticals, and an import tool that lets us sync your Google campaigns directly into Microsoft Ads.
Bing Shopping for E-Commerce
Microsoft Shopping works nearly identically to Google Shopping. For e-commerce brands, Bing Shopping is one of the easiest incremental wins available: import your Google Shopping structure, adjust bids for the Bing audience, and you are live with minimal additional management overhead. The blended ROAS across Google and Bing combined is almost always better than Google alone.
Microsoft Advertising reaches over 724 million unique monthly searchers across the Bing, Yahoo, and AOL networks.
Bing Ads Services
What's Included
Add Bing to Your Search Mix.
More reach, lower CPC, incremental revenue. Free audit included.