Digital Marketing
The Baz Strategy Blog
Paid search, SEO, Amazon, and e-commerce advertising. No fluff.
Featured Posts
Google Ads
View Service →How Do I Know If My Google Ads Are Working?
February 12, 2026
How Does AI Improve Google Ads Management?
January 14, 2026
How Does Google Ads Bidding Strategy Work?
December 23, 2025
How Home Service Businesses Can Use Performance Max Without Losing Control of Their Budget
September 28, 2025
How long does it take to see results from Google Ads?
August 07, 2025
Should I Run Google Ads If I Already Rank Organically?
May 22, 2025
What is a good ROAS for Google Ads?
February 07, 2025
What Is Google Performance Max and When Should I Use It?
October 27, 2024
What is Performance Max and should I be using it?
September 28, 2024
What Is Quality Score in Google Ads and Why Does It Matter?
August 31, 2024
Why Most Home Service Google Ads Accounts Are Set Up Wrong From Day One
June 03, 2024
Does Paid Search Advertising Hurt My SEO?
March 26, 2026
How Do Backlinks Affect SEO Rankings?
February 20, 2026
How Does Google Business Profile Affect Local SEO Rankings?
December 14, 2025
How does Google decide what to rank first?
November 23, 2025
How Does My Social Media Presence Factor Into SEO?
October 12, 2025
How long does SEO take to work?
July 30, 2025
Is SEO still a thing in today's age?
June 08, 2025
What Are the Top 10 Most Important SEO Tips and Hacks?
April 08, 2025
What Does Technical SEO Actually Mean?
March 14, 2025
What Is a Google Business Profile and Why Does It Matter?
January 08, 2025
What is E-E-A-T and does it affect my rankings?
November 19, 2024
What is local SEO and do I need it?
October 17, 2024
What Is Technical SEO and Why Does It Matter?
August 04, 2024
Why Your Single-Page Website Is Costing Your Home Service Business Organic Traffic
May 31, 2024
Will AI-Generated Content Hurt My SEO?
May 10, 2024
Amazon Advertising
View Service →How Does Amazon Organic Ranking Work?
January 09, 2026
How to Improve Your Amazon Listing Ranking
July 17, 2025
What Is Amazon DSP and Do I Need It?
December 12, 2024
What Is Helium 10 and How Does It Help Amazon Sellers?
October 21, 2024
What Is TACOS and Why It Matters More Than ACOS for Amazon Sellers
August 24, 2024
What Is the Difference Between ACOS and TACOS on Amazon?
August 02, 2024
E-Commerce
View Service →Do You Manage E-Commerce Advertising Across Multiple Platforms?
April 05, 2026
How do I know which e-commerce channels are right for my product?
February 10, 2026
How important are reviews for e-commerce products?
September 23, 2025
How Important Is the Product Feed for Google Shopping Performance?
August 21, 2025
What Does a Typical E-Commerce Engagement with Baz Strategy Look Like?
March 16, 2025
What is a product feed and why does it matter?
December 13, 2024
Your Product Feed Is Probably Costing You Google Shopping Revenue
May 09, 2024
Meta Ads
View Service →Why Boosting Posts Wastes Your Money
January 22, 2026
Do Instagram Ads Work for Local Businesses?
January 20, 2026
Reels vs Feed Ads: Which Performs Better?
January 18, 2026
What Makes a Reel Actually Perform?
January 16, 2026
Does Retargeting Work Across Different Platforms?
January 14, 2026
What Makes Meta Ads Worth It Over Other Platforms?
January 12, 2026
Should I Run Facebook and Instagram Ads Together?
February 10, 2026
Do I Need a Social Media Strategy or Just Ads?
February 8, 2026
Do Facebook Ads Still Work in 2026?
February 12, 2026
Are Instagram Ads Worth It for My Business?
February 6, 2026
Why Are Reels the Best Format on Meta Right Now?
February 4, 2026
What Is Retargeting and Why Does It Work?
February 2, 2026
How Does Meta Ads Targeting Work?
November 07, 2025
How to Structure a Meta Ads Campaign for a Local Business
July 13, 2025
What Is a Meta Ads Funnel and Why Does It Matter?
January 01, 2025
What Is Meta Pixel and Why Does It Matter for Facebook Ads?
October 15, 2024
Why Creative Is the Targeting on Meta and What That Means for Your Ads
July 08, 2024
Bing Ads
View Service →Strategy
View Service →Which Social Media Platforms Should My Business Be On?
January 26, 2026
How Long Before Social Media Shows Results?
January 24, 2026
Which Automated Email Flows Should Every Business Have?
January 10, 2026
What Is Video Remarketing?
January 8, 2026
Is Video Worth It for a Local Service Business?
January 6, 2026
How Does Video Marketing Connect to My Ad Campaigns?
January 4, 2026
Which Video Platform Should My Business Use?
January 30, 2026
Is Email Marketing Still Worth It?
January 28, 2026
Do I need Sponsored Brands and Sponsored Display or just Sponsored Products?
April 17, 2026
Is AI Replacing Digital Marketing Strategy?
June 27, 2025
The Right Order to Build Your Digital Marketing Strategy as a Home Service Business
May 04, 2025
What Google's Core Web Vitals Actually Mean for Your Business
February 23, 2025
PPC Strategy
View Service →Analytics
View Service →TikTok Ads
View Service →Reddit Ads
View Service →About Baz Strategy
View Service →What does Baz Strategy do?
January 1, 2025
Who do you work with?
January 1, 2025
How do I get started?
January 1, 2025
How much does it cost to work with Baz Strategy?
January 1, 2025
Do you work with clients outside of New Jersey?
January 1, 2025
Does Baz Strategy Use AI to Write Ad Copy?
May 22, 2025
What AI Tools Does Baz Strategy Use?
May 22, 2025
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